Prepaid Cards As Business Holiday Gifts

Fenton, Mo., October 24, 2012 – Prepaid cards are brilliant business holiday gifts because they eliminate the endless browsing and angst that usually accompany business gift shopping. They’re also more popular than travel, merchandise and even cash, according to the Incentive Research Foundation (IRF) report “State of Gift Card Use in the U.S.” If that’s not reason enough, for a limited time InteliSpend Prepaid Solutions is waiving the purchase fee for its MAX Discover® Prepaid card, plus providing a unique 5 percent cardholder bonus. Something for the gift giver; a unique prepaid bonus for recipients.

To be a memorable gift, prepaid cards need to deliver the right amount of choice. Recipients should feel appreciated, not frustrated by too few shopping options. And the gift should make an impression. Otherwise, it’s like not making the effort to give anything at all. Consider the usual prepaid possibilities:

  • Single-store cards can show the gift has been given some thought, but it is almost impossible to be sure the store will appeal to the recipient. Cards for general-merchandise stores might seem like the answer, but might not be gift-worthy.
  • Universally accepted cards have the advantage of offering the most choice, but often end up being used for mundane, everyday purchases. The ideal gift will be used for something special.

This dilemma is why Restricted Authorization Network (RAN) cards are becoming more popular. RAN cards, like the MAX Discover Prepaid card that can be spent at a select group of over 200 merchants, offer many shopping choices, but eliminate the potential of getting lost in everyday purchases.

Whether single-store, RAN, or open, prepaid cards allow recipients to customize their gift so that it has more personal meaning. This makes them great gifts and lets the giver take gifts from great to ideal.

For a deeper exploration of prepaid business gifts, or to learn more about InteliSpend’s limited-time offer, click here.

About InteliSpend Prepaid Solutions InteliSpend Prepaid Solutions, LLC, an independent entity within Maritz Holdings, Inc., is an issuer and reseller of American Express®- and Discover®-branded prepaid products, and a program manager for MasterCard and Visa. InteliSpend provides businesses with prepaid solutions, including stored-value cards, online reward management technology, and program management. Its products address a broad array of applications, such as employee reward and recognition, sales incentives, expense management, and consumer promotions. InteliSpend is headquartered in Fenton, MO, and is a licensee of U.S. Patents 5,689,100 and 5,956,695 and Canadian Patent 2,215,969.

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